FOURPOST - LAMOSE - MALL OF AMERICA
CLIENT
“Fourpost is a shopping destination for today’s family that combines the best brands and experiences under one roof. [Their] retail communities feature rotating selections of fresh brands and inventory, local eats, and interactive, family-friendly environments.” -Fourpost
One brand Fourpost champions is LAMOSE. “LAMOSE has created, innovated, and engineered the world's highest quality all steel-insulated water bottle from cap to bottom. This is a major step up from conventional plastic water bottles, which not only harm the environment—they harm the body when left under hot temperatures or when used to contain hot beverages.” -LAMOSE
PROBLEM
Fourpost wanted to highlight LAMOSE as a brand everyone should know about. LAMOSE was sectioned off in a small studio space, shielded from customers who entered. There was little to make the displays relate to the brand and therefore much of their product was masked in generic shelving and floor space. It was difficult for multiple customers to peruse the brand and interact with the on-site engraver at the same time.
SOLUTION
Working with the design and marketing teams at Fourpost, we created a customized makeover for LAMOSE. We expanded the space of their studio and accented it with unique mountain-like shelving, state park signage, and other stylistic elements. We built a whole environment to showcase LAMOSE that emphasizes their mission statement and brings their product to life. Additionally, customers can now have an immersive and interactive experience as they engrave their very own sustainable beverage container.