Inbound BrewCo.
CLIENT
“Inbound BrewCo is a craft brewery and taproom in the North Loop of Minneapolis. The 12,000 square foot taproom, a converted recycling facility, features German beer hall-style seating, enormous floor-to-ceiling windows, a walk around bar, and a private mezzanine and barrel room available for rent. In warmer months, we open up the doors and add 50 seats to our sunny patio.”
PROBLEM
Inbound Brewing was gearing up for its 2nd year anniversary. The marketing department wanted a simple but bold package of assets to match the look and feel of the brand: industrial, minimal, crisp.
SOLUTION
A custom palette and symbol were created to unify all the Inbound assets across print, social, and merchandise. One simple symbol referenced both the 2nd anniversary of the brewery, an industry call for drinks, as well as the laid back feeling of the date, 4.20.
